At 77game, the privacy of every Pakistani player on our platform is something we take seriously — not just because our international gaming license requires it, but because it is the right thing to do. This Privacy Policy explains exactly what personal data we collect, why we collect it, how we use and protect it, who we may share it with, and what rights you have over your own information.
Welcome to the 77game Privacy Policy. 77game is an internationally licensed online casino and sports betting platform serving Pakistani players. We are committed to safeguarding your personal information and handling it in a transparent, responsible, and legally compliant manner in accordance with our licensing obligations and applicable international data protection standards.
This Privacy Policy applies to all personal data collected through the 77game website at 77game.bar, including all pages, features, games, betting markets, account management functions, support channels, and any other services we offer to registered and non-registered visitors. By accessing or using the 77game Platform and by registering an Account, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and use of your personal data as described herein.
This Policy should be read in conjunction with our Terms & Conditions and our Responsible Gaming Policy, both of which are incorporated by reference. Capitalised terms used but not defined in this Policy have the meanings given to them in the 77game Terms & Conditions.
Plain-Language Summary: This Privacy Policy tells you exactly what information 77game collects from Pakistani players, why we need it, who can see it, how long we keep it, and what you can do if you want to access, correct, or delete your data. We do not sell your personal data — ever.
77game is the data controller responsible for your personal data collected through the Platform. As data controller, 77game determines the purposes for which and the means by which your personal data is processed. All data processing activities undertaken by 77game are carried out in accordance with the requirements of our international gaming license, which mandates specific data handling, KYC verification, and anti-money-laundering data retention obligations.
For all data protection queries, access requests, correction requests, or complaints, you may contact our dedicated data protection support channel at:
Identity Verification for Data Requests: To protect your privacy, any request to access, correct, or delete personal data must be accompanied by sufficient identity verification (e.g. your registered Account username and the last 4 digits of your CNIC). We cannot action data requests from unverified individuals, as doing so could itself constitute a breach of your privacy.
77game collects personal data from Pakistani players across several categories, depending on how you interact with the Platform. The table below provides a comprehensive overview of the categories of data we collect, the specific data points within each category, and the primary source of that data.
| Data Category | Examples of Data Collected | Primary Source |
|---|---|---|
| Identity Data | Full legal name, CNIC number, date of birth, nationality, selfie photograph | Provided by you during registration and KYC |
| Contact Data | Email address, Pakistani mobile number (JazzCash / EasyPaisa registered), residential address | Provided by you at registration or account update |
| Financial Data | Deposit and withdrawal transaction records, payment method references (JazzCash/EasyPaisa account numbers, HBL/UBL/Meezan account reference), PKR balance history | Generated through your use of the Platform wallet |
| Gaming Activity Data | Game session logs, bet history, wagering amounts, win/loss records, PSL and cricket betting market selections, fishing game and slot session data | Automatically generated by the Platform during play |
| Technical Data | IP address, device type and model, operating system, browser type and version, session timestamps, login history | Automatically collected by our servers |
| Usage Data | Pages visited, features accessed, time spent on each section, click patterns, navigation paths within the Platform | Collected via cookies and analytics tools |
| Communications Data | Support chat transcripts, email correspondence with 77game support, dispute records, responsible gaming request records | Generated through your support interactions |
| Responsible Gaming Data | Deposit limit settings, self-exclusion records, cool-off period activations, problem gambling referral records | Provided by you or generated by Platform tools |
We do not collect sensitive data categories such as racial or ethnic origin, political opinions, religious beliefs, health data, or biometric data beyond the selfie photograph used solely for CNIC identity verification purposes. We do not collect data from Pakistani players under the age of 21.
77game uses the personal data we collect from Pakistani players for the following purposes. Each purpose is linked to a specific legal basis, which is detailed in Section 05 of this Policy.
No Data Selling: 77game does not sell, rent, or trade your personal data to third-party marketers, data brokers, or advertising networks under any circumstances. Your personal data is used solely for the purposes listed above.
77game processes your personal data on the following legal bases, in accordance with internationally recognised data protection principles applicable under our licensing jurisdiction:
77game does not share your personal data with third parties except in the specific, limited circumstances described below. In all cases where data is shared with a third party, 77game ensures that appropriate data protection agreements, confidentiality obligations, and security standards are in place.
No Unauthorised Third-Party Access: 77game does not share your personal data with advertising networks, social media platforms, data brokers, or any third party for commercial marketing purposes without your explicit prior consent. All third-party data processors engaged by 77game are contractually bound to handle your data securely and solely for the specified purpose.
77game retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, and for as long as required to meet our regulatory, licensing, and legal obligations. The following retention periods apply to the main categories of player data:
| Data Category | Retention Period | Basis |
|---|---|---|
| Identity / KYC Data | 5 years from Account closure | AML regulatory requirement |
| Financial Transaction Records | 5 years from the date of each transaction | AML and licensing obligation |
| Gaming Activity Logs | 3 years from Account closure | Licensing audit and dispute resolution |
| Support Communications | 3 years from the date of the interaction | Dispute resolution and quality assurance |
| Responsible Gaming Records | 5 years from Account closure | Licensing obligation and player protection |
| Marketing Consent Records | Until consent is withdrawn, then 2 years | Consent management compliance |
| Technical / Server Logs | 90 days from collection | Security and fraud investigation |
| Cookie Data | As specified in each cookie's expiry settings (max 12 months) | Functional and analytics purposes |
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised such that it can no longer be associated with any individual player. Anonymised, aggregated data may be retained indefinitely for statistical and platform improvement purposes.
77game implements a comprehensive, multi-layered data security framework to protect your personal data against unauthorised access, alteration, disclosure, or destruction. The following technical and organisational security measures are in place across all 77game systems that process player data:
Your Role in Security: While 77game maintains robust platform-side security, the security of your Account also depends on you keeping your password confidential, not sharing your login credentials with others, and ensuring your registered email and Pakistani mobile number are secure and up to date. Contact [email protected] immediately if you suspect any unauthorised access to your Account.
77game uses cookies and similar tracking technologies on the Platform to support essential functionality, improve user experience, and — where you have consented — to perform analytics. A cookie is a small text file placed on your device by a web server when you visit a website. Cookies are widely used and do not by themselves identify you personally unless linked to your Account data.
The following categories of cookies are used on 77game.bar:
You can manage or delete cookies through your browser settings at any time. Note that disabling strictly necessary cookies will impair your ability to use the Platform. For detailed instructions on managing cookies in popular browsers, please refer to your browser's official help documentation.
As a 77game player, you have the following rights with respect to your personal data. To exercise any of these rights, contact our support team at [email protected] with the subject line [PRIVACY REQUEST], along with sufficient identity verification. All verified requests will be resolved within 30 calendar days.
You have the right to request a copy of all personal data 77game holds about you, including your identity data, transaction history, gaming activity logs, and any support communications. We will provide this in a structured, readable format within 30 days of a verified request.
If any personal data we hold about you is inaccurate or incomplete — for example, a misspelled name or an outdated contact number — you have the right to request that we correct it promptly. KYC-verified data changes may require supporting documentation.
You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, or where you withdraw consent. Note that data subject to regulatory retention obligations (KYC, AML records) cannot be deleted until the mandatory retention period expires.
You have the right to request that we restrict the processing of your personal data in certain circumstances — for example, while a rectification request is being resolved, or where you have objected to processing and we are verifying whether our legitimate grounds override your interests.
Where processing is based on your consent or a contract, you may request that we provide your personal data in a structured, machine-readable format (e.g. CSV) that allows you to transfer it to another data controller. This right covers your Account data and transaction history.
You have the right to object to the processing of your personal data where we rely on legitimate interests as our legal basis. You also have an absolute right to object to processing of your data for direct marketing purposes, which we will action immediately and without requiring justification.
77game is strictly an adults-only platform. The minimum age to register and use the 77game Platform is 21 years old. We do not knowingly collect, process, or store personal data from any individual under the age of 21, and we are committed to preventing minors from accessing our gaming services.
As part of our international gaming license obligations, all players are required to complete CNIC-based age verification during the KYC process before any deposits, withdrawals, or real-money gameplay are permitted. This verification process uses the CNIC number and date of birth to confirm that the registering player meets the 21+ age requirement applicable to our Pakistani player base.
If 77game becomes aware or has reasonable grounds to believe that a registered Account belongs to an individual under the age of 21, we will:
Parental Responsibility: If you are a parent or guardian and believe that a person under the age of 21 in your household has registered an Account on 77game, please contact us immediately at [email protected]. We will investigate and act swiftly. We also recommend using device-level parental control tools to prevent underage access to gambling websites.
As an internationally licensed gaming platform, 77game's technical infrastructure and some of our third-party service providers may be located in countries outside of Pakistan. As a result, your personal data may be transferred to, stored in, and processed in countries other than Pakistan in the course of providing you with the 77game service.
Wherever such international transfers occur, 77game ensures that appropriate safeguards are in place to protect your personal data to a standard at least equivalent to the protections described in this Privacy Policy. These safeguards include:
By registering an Account on 77game.bar and accepting our Terms & Conditions, you acknowledge and consent to the transfer of your personal data to 77game's server infrastructure and authorised third-party processors, which may be located outside of Pakistan, subject to the safeguards described above.
77game reserves the right to update, amend, or replace this Privacy Policy at any time. Changes may be made to reflect updates to our Platform features, changes in applicable law or regulatory requirements, modifications to our licensing obligations, or improvements to our data protection practices.
When we make material changes to this Privacy Policy — that is, changes that meaningfully affect how we collect, use, or share your personal data — we will notify you through one or more of the following means:
The updated Privacy Policy will display the revised effective date at the top of the document. Your continued use of the 77game Platform following notification of material changes constitutes your acceptance of the updated Privacy Policy. If you do not agree with any changes, you should cease using the Platform and may request Account closure by contacting our support team.
For non-material changes — such as minor clarifications of existing language, corrections of typographical errors, or updates to contact details — we may update this Policy without issuing a separate notification, though the effective date will always be updated to reflect the most recent revision.
Stay Informed: We recommend that Pakistani players review this Privacy Policy periodically, particularly at the start of major cricket seasons such as the PSL, when promotional activities on the Platform may involve additional data processing activities that are described in updated Policy versions.
If you have any questions, concerns, or complaints about this Privacy Policy or about how 77game handles your personal data, please do not hesitate to get in touch with our data protection support team. We are committed to resolving all privacy-related queries promptly and transparently.
If you are not satisfied with our response to your privacy complaint, you have the right to escalate your complaint to the relevant data protection supervisory authority or to our international gaming licensing authority's player protection division. Details of the applicable supervisory authority are available upon request from our support team.
We Take Every Query Seriously: Our data protection support team handles all privacy requests personally — there are no automated rejections. Every Pakistani player who contacts us about their data will receive a substantive, human response addressing their specific query.
Our data protection commitments go beyond legal compliance — they reflect our genuine duty of care to every player who trusts 77game with their personal information.
Every data transmission between your device and 77game's servers is protected with 256-bit SSL encryption — the same standard used by international banks. Whether you are depositing via JazzCash or checking your PSL bet history, your data travels securely.
Our KYC process uses your CNIC to verify your identity and confirm you meet the 21+ age requirement. This protects you from identity fraud and ensures that only legitimate Pakistani players can access real-money gaming on the 77game Platform.
All financial transaction records — whether via EasyPaisa, Meezan Bank, HBL, or Raast — are stored in encrypted form. Payment method reference numbers are tokenised so that full account details are never stored in a retrievable plain-text format.
77game publishes a complete, plain-language Privacy Policy that tells you exactly what data we collect, why we collect it, and how long we keep it. We do not hide behind vague legalese — every Pakistani player deserves to understand their own data rights.
You will never receive unsolicited promotional messages from 77game. Our marketing communications — including PSL bonus alerts and new game notifications — are sent only to players who have explicitly opted in. You can unsubscribe instantly at any time from your Account settings.
77game has a firm, unconditional policy of never selling, renting, or trading your personal data to any third party for commercial purposes. Your data is used only to provide you with the 77game service — nothing more. This commitment is a core part of our licensing obligations.
Your personal data is protected by industry-leading encryption, strict licensing obligations, and our unconditional zero-data-sales commitment. Join thousands of Pakistani players who trust 77game for cricket betting, live casino, slots, and fishing games — knowing their privacy is taken seriously.
21+ Only · 256-bit SSL Encrypted · Internationally Licensed